It appears Steven Chu will be the next Secretary of Energy, a development that hopefully will improve the chances that strangers will spell my name correctly.
Here's a sample dialog, which actually happened at the Las Vegas airport.
Airline employee: Let me check on your stand-by status. What's your name?
Me: Keith Chu, spelled C-H-U.
AE: Chu, C-H-E-W?
Me: No, C-H-U.
AE: S-H-U-E?
ME: C! H! U!
AE: Ok, Ok, calm down.
According to my uncle, who looked at Steven Chu's Wikipedia page, Steven uses the same character for his name as our family, meaning we're most likely distantly related. At least, that's the story I'm telling when I try to get an interview with him next year.
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